These bold new product will be accessible
on The Sleep Company’s official website as well as exclusively on the Amazon
India Store, as part of the company’s aggressive efforts to create innovations
that raise the comfort experience.
With the debut of the Onyx and Aristo
Chairs, The Sleep Company, Asia’s SmartGRID technology pioneers and advocates
of the comfort tech movement, expanded the versatility of its patented
SmartGRID technology to a new category.
These ingenious new products come as a part
of the company’s active efforts to introduce innovations that elevate the
comfort experience and will be available on The Sleep Company’s official
website as well as exclusively on the Amazon India Store. The Onyx and Aristo
Chairs will be available at the launch price of Rs 12,999 and Rs 14,999
respectively.
The comfort innovators’ foray into this new
area represents the start of the next chapter in their quest to create
cutting-edge solutions that will alter not just the way we sleep, but also the
way we sit. The Onyx Chair features The Sleep Company’s revolutionary SmartGRID
technology integrated into both the seat and back cushions, making it the
perfect orthopaedic seating solution.
Available in two color options, Black and
Grey, this smart chair offers advanced back support for those long meetings,
calls or zoom sessions. The Aristo Chair has been created with aesthetics that
offer an elegant and luxurious feel with the patented SmartGRID technology
incorporated into the seat cushion, while the back support is covered in a
premium Tiffany Blue mesh. The company received 250+ pre-bookings within just
three days of the online preview of these incredible innovations.
Priyanka Salot, Co-Founder, The Sleep
Company, said “Our customers have always sat at the heart of everything we do,
and our deep learning in understanding their comfort patterns along with our
strong R&D capabilities have made us invent transformative solutions.
People spend 1/3rd of their life sleeping and another 1/3rd in sitting, making
it imperative that both experiences are elevated in equal measure to ensure
that we lead a truly healthy lifestyle. Therefore, after disrupting the
Sleeping Comfort market we are delighted to take our revolutionary SmartGRID
technology to a new domain and launch our first products in the sitting-comfort
space.”
“This launch is a true testament to our
capabilities as a brand to turn customer recommendations or ‘wish lists’ to
reality and we believe that these new introductions will change the paradigm of
the sitting-comfort industry,” Salot added.
Srikanth K N, Director, Other Hardline, Amazon
India was quoted, “With more customers shopping online post-COVID, office and
work from home, furniture business on Amazon has grown more than 2X over the
last one year. To continue providing customers with best-in-class offerings
coupled with convenience, premium quality and great pricing, we are happy to
announce the launch of yet another flagship brand’s chair selection- The Sleep
Company’s SmartGRID Chair: a unique mix of innovative SmartGRID, responsive
support and cushioning transition layer. This is an exclusive partnership where
the SmartGRID Chair selection will be available only on Amazon.in. With The
Sleep Company’s expertise in designing innovative products backed by deep
consumer understanding, we are sure of this launch delighting Amazon
customers.” Courtesy: www.indianretailer.com
