Kindly offer our readers a brief introduction to yourself and a quick overview of your activities and accomplishments.
Entrepreneurship is about identifying opportunities, seeking innovative ways to solve them, and making a profit. Entrepreneurs are visionaries, work on mission mode, and excel at utilizing all the resources, however minimal, at their disposal to get their tasks done.
Starting from scratch, entrepreneurs build up their businesses quite rapidly in 10 – 15 years. However, there are many ventures where growth hits a plateau after several years of rapid growth. The most common reason for this is that the business owner gets too busy in the daily operational matters, putting out fire fights with little to no delegation and almost no accountability from the rest of the team.
One of the key services I offer is to restructure their organization, define targets (and accountability), update the strategy (if needed), and define concrete steps to execute which can be measured and monitored. Another important service is to identify new products, and markets, and strike strategic partnerships for a win-win relationship.
I have more than 30 years of corporate experience much of which is in the furniture industry. I have established an organization in Bharat and also expanded operations to the SAARC markets. I strongly believe that with my knowledge and experience I can help many companies grow faster than ever before.
What elements do you reckon are essential for every business to prosper?
There are 4 key elements to the success of every business enterprise. These are
1. A well-defined mission/vision statement that is owned by everyone.
2. A team that is fully “engaged” and possesses the right toolset, skill set, and mind-set
3. A set of processes that aims to control the controllable.
4. Consistency in following the processes and taking corrective measures as and when required.
Please highlight any secret sauce approaches or recent work that you would like to draw attention to, especially for our B2B audience.
When we started working with a reputed, 2nd-generation entrepreneurial company, the owner was upfront about his problems and sought our help. Amongst the many challenges the company faced, the key factors were:
1. The sales team didn’t know their targets.
2. Most companies split their business based on geography, market segment, customer size/type, or a mix of the above. This structure was lacking and as a result, salespeople handled all types of customers all over the nation
3. There was no reporting system and therefore no way to monitor the progress (or lack thereof). 4. The company had many hidden gems in its portfolio. However since the entrepreneur was so busy putting out fires, such gems were not used to expand sales.
How can you aid businesses in their development, expansion, and construction of a conceivable future?
We worked with the company to define segments, define sales boundaries, put in place a reporting system (in order to bring in accountability), and started exploring new market segments which would help increase sales. This approach applied consistently brought in the desired results in the organization.
How can we encourage a company’s sales department? What role do you execute here?
The sales process is actually very simple. As the cliche goes, it isn’t rocket science. If you take efforts to understand your markets, devise a strategy to suit your need, and define small steps which will be taken consistently then you can be successful in your efforts.
Our organization helps to put these small steps into action for long-term sustainable growth.
Best Regards
Tejash R Majmudar
tejash.m@gmail.com
+91 96199 01078
